"Our intention is to build Armani/Dolci into the benchmark for fine Italian confectionery throughout the world." - Daniele Ferrero, President of Venchi.

Yes, you heard that right. Armani has signed a licensing agreement with Venchi and will soon be coming out with a line of chocolates, candies, ice creams, and more called Armani/Dolci. Allegedly, the recipes used for the treats are authentic 130 year old recipes that stay true to the region's choclate-making traditions.

According to Giorgio Armani, "This new collaboration with Venchi represents the natural fusion of my desire to offer our clients Armani/Dolci products of the highest quality, already recognised and appreciated throughout the world, with the exceptional skills and traditions of the Italian market leader in the quality chocolate sector."